Deer awareness campaign targets high-risk stretch of A9

Drivers will be warned to slow down and look out for deer along a 500m stretch of road immediately north of the Navidale roundabout, near Helmsdale.

NatureScot is working with Transport Scotland and BEAR Scotland to display warning messages on mobile electronic signs at the location. The campaign will run for three weeks from November 1 to November 22.

This year, the campaign will also include monitoring traffic speed to see the extent to which the signs are influencing driver behaviour.

Navidale is the only Highland location in the list of top 10 sites in Scotland with the highest number of recorded deer-vehicle collisions. The other high-risk locations are all found in the Central Belt and are linked to the dispersal of young roe deer in the spring.

In contrast, the species of most concern at Navidale is red deer as they move from higher moorland to better pasture at lower altitudes in autumn. Red deer stags in particular may be tempted to richer feeding grounds to recover following their rutting activity.

Analysis for NatureScot shows that ten deer-vehicle collisions have been recorded along the stretch of road in recent years.

Dominic Sargent, NatureScot Deer Policy Officer, said: “As part of our work to reduce deer impacts across Scotland, we’re exploring a range of options to help tackle the complex problem of deer-vehicle collisions. The records we have indicate that the Navidale area is a clear priority for public safety and that’s why we’re focusing our autumn campaign here for a second year.

“These warning messages are an important reminder to drivers to be ‘deer aware’ along this high-risk stretch. Simply slowing down and being alert to the possibility of deer can really help to reduce the likelihood of collisions.

“While it can be difficult to assess the impact of mitigation, as there is inevitably a natural variation in the number of incidents between years, and some will also go unreported, introducing speed monitoring will give us a helpful indication of the extent to which driver behaviour is being influenced.”

Angus Corby, Transport Scotland Landscape and Biodiversity Manager, said: “We continue to work closely with colleagues in NatureScot and our Operating Company contractors to assess the extent and impact of deer-vehicle collisions across Scotland’s trunk roads, and to determine where mitigation is most needed. This work is a vital part of the overall management of the Network for the reliability of these strategic transport routes and the safety of those using them. It is also important for the welfare of the wild deer which are an intrinsic part of the landscape.

“The proposals at A9 Navidale have been designed to remind drivers of the potential risks of deer crossing the road at this time of year, but will also provide valuable information about the impact of the mobile warning signs, helping to refine the options available to reduce future occurrences.”

ENDS